TOMS was looking for a way to add a more interactive shopping experience to their site for the launch of their Summer and Fall seasons. Previously, they created extensive print catalogs and the goal was to replace the print versions with something digital.
In order to create a curated digital shopping experience directly inside of TOMS existing Magento site, 530medialab worked with the TOMS creative and UX teams to formulate a plan that would give the users the best experience.
We were one of a very select few to be granted development priviledges inside of their code base in order to complete development. Working alongside their Catalog Manager, Art Directors, and digital team at Deloitte, 530medialab successfully developed and launched multiple digital catalogs for TOMS. The results were complex integrations, creating seamlessly curated digital shopping experiences for their customers.
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